Why Frends is CFOs best Friend in struggling markets

How Frends addresses CFOs most common challenges?

Why Frends is the CFO's Best Friend in Struggling Markets

In today's volatile economic landscape, Chief Financial Officers (CFOs) are facing an array of challenges. From ensuring financial stability to driving operational efficiency, the role of the CFO has never been more demanding. Amidst these challenges, innovative solutions like Integration Platform as-a-Service (iPaaS) are emerging as the unsung heroes. Here's why platforms like Frends are becoming indispensable allies for CFOs.

Struggling CFO

Challenges Faced by CFOs in Struggling Markets:

  1. Financial Stability: Ensuring the company remains financially viable amidst market downturns.
  2. Operational Efficiency: Streamlining operations to reduce costs without compromising on quality.
  3. Data-Driven Decision Making: Accessing real-time, accurate data to make informed financial decisions.
  4. Cybersecurity: Protecting financial data from breaches and ensuring compliance with regulations.
  5. Digital Transformation: Adapting to the digital era and ensuring seamless integration of new technologies.

How iPaaS Like Frends Addresses These Challenges:

Why Frends is CFOs best Friend in struggling markets

Extending ERP Life with Facade APIs: One of the significant cost savers with iPaaS like Frends is the use of Facade APIs. These APIs can extend the life of legacy systems like ERPs by a decade or more, allowing companies to maximize their investments and delay costly system replacements or upgrades. This approach makes modernization later a lot easier - and cheaper.

Cost Efficiency through Business Process Automation: iPaaS solutions like Frends enable business process automation, which not only reduces operational costs but also ensures that these automated processes are cost-efficient to maintain. In contrast, solutions like Robotic Process Automation (RPA) often come with a higher Total Cost of Ownership (TCO) due to the extensive maintenance required.

Real-time Data Integration: Frends allows CFOs to have real-time access to financial data from various sources, ensuring timely and informed decisions. Enhanced Cybersecurity: With robust security protocols, platforms like Frends ensure that financial data remains secure, reducing the risk of costly breaches.

Streamlined Operations: By automating and integrating various financial processes, iPaaS solutions drive operational efficiency.

Data control: As an iPaaS acts a glue to old and new systems, it can easily also control where your data is. If access to data is made via iPaaS APIs, the control is also in your hands. Frends is trusted by banks and heavily regulated and protected business areas like energy.

Digital Transformation: iPaaS with connectivity and APIs enables the seamless integration of new digital tools, ensuring that the finance department remains at the forefront of technological advancements.


In these challenging times, CFOs need reliable, efficient, and secure tools to navigate the complexities of struggling markets. iPaaS solutions like Frends not only address the immediate challenges but also pave the way for future growth and innovation. As markets continue to evolve, it's clear that the synergy between CFOs and iPaaS will be a defining factor in determining which companies thrive.

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