ISV Partnerships, sometimes considered as OEM type of partnerships are typically collaborations with SaaS providing companies. Frends is in these cases used to integrate partner’s SaaS solution with the End Customer’s systems and data. The key benefits for ISV Partners utilizing frends is coming from the possibility to reutilize already made integrations to their full extent. This means that Partners can generate templates or connectors within frends that help them to faster onboard End Customers into using their SaaS products.

ISV’s can also be organisations that represent certain software (e.g. ERP, HR, CRM) that they do not own but only represent and resell forward. The ideology how frends can be utilized in these cases is exactly the same as with the SaaS companies. In the below list we have put together few of the many benefits of becoming a frends ISV partner

ISV Partner Benefits	included
Developer/Technical Training	•
Sales Training	•
Sales Support	•
Joint Events/Webinars	•
Bonus benefits on certifications, trainings	•
Extra benefits based on collaboraton activity level	•
Designated Partner Manager	•
Designated Partner Service Manager	•
Candidate for Partner Advisory Board	•
Eligible for Annual Partner Award	•